Privacy Policy

    Last updated: August 14, 2025

    At Parse, we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our AI-powered business valuation service. We are committed to protecting your personal and business data with enterprise-grade security measures.

    By using Parse, you agree to the collection and use of information in accordance with this policy. If you disagree with any part of this policy, please discontinue use of our service.

    1. Information We Collect

    Personal Information

    When you create an account or use our service, we may collect:

    • Contact information (name, email address, phone number)
    • Company information (business name, industry, role/title)
    • Account credentials (username, encrypted password)
    • Payment information (processed securely through Stripe)

    Business Information

    To provide accurate valuations, we collect:

    • Financial data (revenue, expenses, profit margins)
    • Business metrics (growth rates, customer data, market information)
    • Documents you upload (financial statements, pitch decks)
    • Valuation preferences and methodology selections

    Technical Information

    We automatically collect:

    • Device information (browser type, operating system)
    • Usage analytics (pages visited, features used, session duration)
    • IP addresses and location data (for security and localization)
    • Cookies and similar tracking technologies

    2. How We Use Your Information

    We use your information to:

    • Provide and improve our business valuation service
    • Generate accurate, personalized valuation reports
    • Process payments and manage your account
    • Communicate with you about your account and service updates
    • Provide customer support and respond to inquiries
    • Analyze usage patterns to improve our AI models
    • Ensure platform security and prevent fraud
    • Comply with legal obligations and enforce our terms

    AI Model Training

    We may use aggregated, anonymized data to improve our valuation algorithms. Individual business information is never used to train models without explicit consent.

    3. Information Sharing and Disclosure

    We do not sell, rent, or trade your personal information. We may share information only in the following circumstances:

    Service Providers

    We work with trusted third-party providers who help us deliver our service:

    • Cloud infrastructure providers (AWS, Google Cloud) for data processing
    • Payment processors (Stripe) for handling transactions
    • Email service providers (SendGrid) for communication
    • Analytics providers (anonymized data only) for service improvement

    Legal Requirements

    We may disclose information if required by law, including:

    • Compliance with legal processes (subpoenas, court orders)
    • Protection of our rights and property
    • Investigation of potential violations of our terms
    • Protection of user safety and public security

    Business Transfers

    In the event of a merger, acquisition, or sale of assets, your information may be transferred to the new entity, subject to the same privacy protections.

    4. Data Security

    We implement enterprise-grade security measures to protect your information:

    Encryption

    • All data encrypted in transit using TLS 1.3
    • Data at rest encrypted using AES-256
    • Database encryption with managed encryption keys
    • End-to-end encryption for sensitive document uploads

    Access Controls

    • Role-based access controls for employee data access
    • Multi-factor authentication for all administrative accounts
    • Regular security audits and penetration testing
    • SOC 2 Type II compliance (in progress)

    Infrastructure Security

    • Cloud infrastructure with 99.9% uptime SLA
    • Automated security monitoring and threat detection
    • Regular security updates and patch management
    • Disaster recovery and business continuity plans

    5. Data Retention

    We retain your information only as long as necessary to provide our service and comply with legal obligations:

    • Account data: Retained while your account is active
    • Financial data: Retained for valuation history and support (up to 7 years)
    • Uploaded documents: Automatically deleted after 7 days unless saved
    • Usage analytics: Aggregated data retained indefinitely (anonymized)
    • Payment records: Retained for 7 years for tax and accounting purposes

    Data Minimization

    We automatically purge unnecessary data and provide tools to delete your information when no longer needed.

    6. Your Rights and Choices

    You have the following rights regarding your personal information:

    Access and Portability

    • Request a copy of all personal data we hold about you
    • Export your valuation reports and business data
    • Receive your data in a machine-readable format

    Correction and Updates

    • Update your account information at any time
    • Correct inaccurate personal or business data
    • Modify your communication preferences

    Deletion and Restriction

    • Delete your account and associated data
    • Request deletion of specific information
    • Restrict processing of your personal data
    • Object to processing based on legitimate interests

    To exercise these rights, contact us at privacy@getparsed.com. We will respond within 30 days.

    7. International Data Transfers

    Parse operates globally, and your information may be transferred to and processed in countries other than your own. We ensure all international transfers comply with applicable data protection laws:

    • EU-US adequacy decisions and Standard Contractual Clauses
    • Data processing agreements with all international vendors
    • Equivalent protection standards in all jurisdictions
    • Regular compliance audits and certifications

    8. Children's Privacy

    Parse is not intended for individuals under 16 years of age. We do not knowingly collect personal information from children under 16. If you become aware that a child has provided us with personal information, please contact us immediately.

    9. Changes to This Policy

    We may update this Privacy Policy to reflect changes in our practices, legal requirements, or service features. We will:

    • Notify users of material changes via email
    • Post the updated policy on our website with revision date
    • Provide 30 days' notice for significant changes
    • Maintain previous versions for reference

    10. Contact Us

    If you have questions about this Privacy Policy or our data practices, please contact us:

    Email: privacy@getparsed.com

    General Inquiries: hello@getparsed.com

    Data Protection Officer: Available upon request

    We are committed to resolving privacy concerns promptly and transparently. We will acknowledge your inquiry within 48 hours and provide a substantive response within 30 days.

    This policy is effective as of August 14, 2025 and was last reviewed on August 14, 2025.